What’s the Best Advice You Received from Your Mom?
Social media video sharing company Tout is teaming up with actress Jessica Alba, The Honest Company and SELF Magazine to celebrate Mother’s Day. The #momknowsbest campaign will feature a Tout video (15 second video status update shared through Facebook and Twitter) by Jessica Alba with a special Mother’s Day question, “What’s the best advice you received from your mom?”
Fans and SELF readers will have the chance to win a prize package by sending a video reply via Tout to Alba regarding the best advice they ever received from their mom and include the special hashtag #momknowsbest.
Fans and readers can reply directly via webcams at www.Tout.com, through Tout’s mobile application, on www.Facebook.com/TheHonestCompany and www.Self.com/health/mothers-day in addition to other promotional sites.
[ Also Read: Why and How Companies Use Facebook ]Viewers can watch the entire stream of replies on the Tout widget on http://www.self.com and share their favorites to their Facebook, Twitter or Pinterest pages, as well as by email and SMS.
On May 14th, one winner will be selected by The Honest Company and SELF to win $500 worth of The Honest Company product and a Maya Brenner Designs necklace valued at $200, in addition to having their Tout featured on SELF.com. Additionally, for every response a donation will be made to Baby2Baby.
Earlier, Conde Nast’s SELF, a leading women’s active lifestyle brand, entered the social gaming scene with the debut of SELF Workout in the Park. (Read: Conde Nast’s Facebook Social Game for Women)
“My mom always told me ‘You can do anything you set your mind to’ and I continue to live by that advice,” states Lucy Danziger, SELF editor-on-chief. “At SELF we encourage our readers to strive for their goals and our moms give us the encouragement to guide us along the way. This Mother’s Day is the perfect time to show our appreciation for how much they do for us and how they have helped shape our lives.”
Headquartered in San Francisco, Tout is a social media technology company whose smartphone and webcam application enables real-time video status updates that can be shared instantly with friends, family or the whole world through Facebook, Twitter and personal contacts.
SELF is published by Conde Nast, home to some of the world’s most celebrated media brands.
