Taste of Tech at Social Media Summit for PR Pros

RMN Digital | May 1, 2012 | Americas, Corporate, Enterprise Events, Events, Regions, Social, Social Media, Strategy | No Comments

A public relations (PR) outfit PR News will organize a two-day event in New York that combines social media, technology, strategy and food tastings. That’s what it says.

The Social Media Summit & Taste of Tech will connect PR professionals with the latest technology and tools to help them create effective campaigns and communications initiatives.

The event is also inviting digital communications leaders who will share the latest best practices in using the social media networks that matter most to their organizations and clients.

[ Also Read: Five Bitter Truths about Social Media ]

The Social Media Summit & Taste of Tech will be held on June 21 – 22 at the Sentry Center in New York City.

Taste of Tech attendees on June 21 will have the opportunity to listen to and engage in panel discussions led by technology partners who will help them handle social media, cut through the clutter with their press releases, monitor and measure stakeholder engagement, etc.

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The next day, on June 22, David Armano, EVP, global innovation & integration for Edelman, will kick off the Social Media Summit with a keynote address showing how brands can embrace social media internally and externally and transform themselves to connect with new audiences.

According to PR News, the digital strategists will share insights, case studies and practical tips on how to leverage Facebook Timeline to tell your brand’s story, develop relationships with key influencers in your market on Twitter, establish your brand on Pinterest and connect with its user base.

[ Also Read: New Mobile PR App for Apple Devices ]

The event will also discuss how to advance your career and connect with media professionals on LinkedIn, apply the latest SEO tactics and measure the results of your social media efforts to prove ROI.

In addition, Dallas Lawrence, chief global digital strategist for Burson-Marsteller, will lead attendees in an interactive crisis clinic in which they will be able to instantly apply some of the lessons learned at the Social Media Summit.

Photo courtesy: PR News