comScore Archive
Americas
BabyCenter, a leading pregnancy and parenting mobile and web destination, has released its 2013 Social Mom Report. In partnership with web researcher comScore, BabyCenter has revealed new insights
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Americas
Digital market research company comScore (NASDAQ: SCOR) has launched its Digital Analytix Monetization. It is a new module in the Digital Analytix platform that provides publishers with viewability
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Americas
Yes, you read it right. An online advertising study has found that ad viewability and hover time are more strongly correlated with conversions (defined as purchases and requests
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Americas
As the role of technology is increasing in the political ecosystem, a new partnership aims to provide digital marketing insights for political campaigns and advocacy groups. Web measurement
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Americas
A study, which analyzed browser-based (i.e. non-app) page views to the Sports content category, showed that consumers dramatically increased their access of Sports content across all three primary
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Americas
The amount of interest that buyers and sellers are showing in tablet devices indicates that tablets are poised to leave even hot cakes behind, as their sales are
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Americas
Digital market researcher comScore (NASDAQ: SCOR) has released the 2012 Mobile Future in Focus report. This annual report examines the mobile and connected device landscape, covering several mobile
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