Campaign Archive
Americas
Gap’s global marketing campaign for fall—Shine—brings its “Icon Redefined” collection to life by featuring an eclectic mix of musicians and dancers wearing Gap’s signature pieces updated with a
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Americas
Leading online travel site Expedia.com believes that bloggers exemplify the transformative power of travel; that power propelled most of them to become bloggers in the first place. Expedia
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Americas
Remodeled, a reality series featuring a global community of model and talent agencies that is digitally connected by an online portfolio and booking system, launched a branded channel
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Americas
LG Electronics announced Thursday its “Only LG” advertising campaign. The digital, print campaign captures the thrill of 3D TV. “Some things simply cannot be explained, like the experience
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Americas
Be Your Own T highlights the three distinct categories of the new T collection—The Now Tees, The Essential Tees, and The G Tees— as well as other t-shirt-inspired
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Asia Pacific
Semiconductor technology company Samsung Electronics launched Tuesday a digital advertising campaign focused on the significance of memory in PCs, smartphones and other digital devices, and the advantages of
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Corporate
McDonald’s has gone deeper into the social media universe. McDonald’s Germany says it has achieved a social media breakthrough with its “My Burger” crowdsourcing campaign. An online burger
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Corporate
The campaign aims to reach one million potential electric vehicle (EV) advocates in France, the UK, Germany and the Netherlands, through a combination of myth-busting achievements and direct
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Americas
Electronic Arts (NASDAQ:EA) has announced that fans around the world have the opportunity to shape the face of the EA Sports NHL franchise, by participating in the first
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Americas
Automaker Toyota, along with its agency of record, Saatchi & Saatchi LA, launched the marketing campaign for the Prius c, the newest member of the Prius Family. “The
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Americas
A new campaign’s central theme is that unexpected things – such as spills, theft, or a virus – come without warning and could cause the irrevocable loss of
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Americas
At the heart of the Gap’s new global marketing campaign is Styld.by – a first-of-its-kind digital collaboration between Gap and six top fashion and lifestyle blogs including Refinery29,
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