Samsung Unveils New Three-Part Docu-Series Celebrating the Skateboarding

Samsung Unveils New Three-Part Docu-Series Celebrating the Skateboarding

This new project is a key part of Samsung’s Olympic and Paralympic Games Paris 2024 campaign.

Samsung Electronics, a Worldwide Olympic and Paralympic Partner, has launched a new documentary series designed to spotlight skateboarding, breaking and surfing on the Road to Paris 2024. 

The series, produced in collaboration with the Street League Skateboarding (SLS), Pro Breaking Tour (PBT) and World Surf League (WSL), will feature three short docu-series: “Concrete Dreams,” “Breaking Boundaries” and “The Next Wave.”

The first in the series, “Concrete Dreams,” which spotlights the skateboarding community’s journey to the Olympics, is now live on Samsung’s YouTube Channel. The breaking and surfing series will be released on April 25 and May 21, respectively, and premiere at PBT’s Atlanta event and WSL’s event in Tahiti.

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Starring sport legends Shaun Tomson, Eric Koston and David “Kid David” Shreibman alongside Olympic athletes Johanne Defay (Surfing, France), Sky Brown (Skateboarding, Great Britain), Grace “Sunny” Choi (Breaking, U.S.) and many more, the project celebrates the communities that lie at the heart of each sport as they get set to open themselves to the world this summer.

This new project is a key part of Samsung’s Olympic and Paralympic Games Paris 2024 campaign, ‘Open always wins,’ which claims that with an open mind, anything is possible — a motto these communities live by every day. 

Produced in collaboration with the SLS, PBT and WSL, the docu-series explores the iconic subcultures of each sport, their shared belief in openness and the impact that being part of the Olympic Games has on their communities — past, present and future.

Courtesy: Samsung