Domino’s Pizza Online Ordering with Pizza Profiles

Domino’s Pizza (NYSE: DPZ) begins a national campaign today promoting its enhanced online ordering profiles platform.

It allows customers the ability to save information and reorder their favorite order in as little as five clicks, or about 30 seconds, claims the company.

“Our new campaign is the ultimate in bringing together convenience and value,” said Russell Weiner, Domino’s Pizza chief marketing officer.

Customers who order at dominos.com can create their pizza profile by saving their favorite order, as well as address and payment information, then accessing the new ‘Your Easy Order’ and ‘Your Recent Orders’ sections in the future to reorder in as few as five clicks.

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Also beginning today, Domino’s will be awarding $10 gift cards – 100 per day – to those who create a pizza profile and place an order using it any time before December 1. For official rules and complete details, visit www.dominos.com/sweeps.

The campaign continues the $5.99 choose any two or more offer, which – coupled with the ability to establish an online profile and order quickly – gives customers more value as the back-to-school, fall season begins, according to the company.

Photo courtesy: Domino’s Pizza