Strategy Archive
Americas
Automaker Lexus, in collaboration with Comcast Media 360, a business unit of Comcast Spotlight, has launched a new branded interactive television (iTV) channel across Comcast’s Xfinity On Demand
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Americas
In support of international Safer Internet Day #SID2014 (SID) and following the release of the latest results of the third annual Microsoft Computing Safety Index (MCSI), Microsoft Corp.
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Asia Pacific
The National Basketball Association (NBA) has entered into a multi-year partnership with digital sports content company Perform, and launched the online site designed for fans in New Zealand.
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Americas
Sony Pictures Television (SPT) Networks’ new U.S. digital broadcast television network, getTV, showcasing Hollywood’s most memorable films from the 1930s through the 1960s, is launching in more than
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Americas
Premiere Global Services, Inc. or PGi (NYSE: PGi), a leading provider of collaboration software and services, today announced an iMeet release to help small businesses collaborate and create
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Americas
Pepsi, the official sponsor of the Super Bowl XLVIII Halftime Show featuring GRAMMY award winning artist Bruno Mars and the Red Hot Chili Peppers, kicked off Pepsi Halftime
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Asia Pacific
To encourage the entrepreneurship spirit among its students, Indian Institute of Technology Bombay (IIT Bombay) will be establishing an Entrepreneurship Centre at its premises. It will be set
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Americas
Insurance company Esurance is giving consumers a chance to win $1.5 million in a Twitter sweepstakes that highlights the company’s promise to uber-efficiency and saving customers time and
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Americas
T-Mobile US, Inc. (NYSE: TMUS) today announced it’s airing its first ever TV commercials produced especially for the Super Bowl – both of them featuring Tim Tebow making
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Americas
Lincoln Motor Company has teamed with recording artist Aloe Blacc and Interscope Records to create an interactive music video for his new song “Love is the Answer.” The
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Americas
Citibank has unveiled new ATMs for the U.S. that will “remember” customer preferences and reduce the time customers spend to check balances, make deposits, and withdraw cash. The
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Americas
This year PwC celebrates its 80th anniversary leading the Oscars balloting process on behalf of the Academy of Motion Picture Arts and Sciences (the Academy). The firm also
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Americas
After its #HowDoYouKFC film starring X Games Moto gold medalist Bryce Hudson, KFC is launching a new television ad. As part of the #HowDoYouKFC movement launched earlier this
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Americas
IBM (NYSE: IBM) announced Friday its plans to commit over $1.2 billion to expand its global cloud footprint. This investment includes a network of data centers designed to
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Americas
The Cloud Computing Caucus Advisory Group, a newly formed, non-profit, non-partisan coalition of industry and key government stakeholders, focused on raising awareness of issues associated with cloud computing,
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