Hannover Messe Shows the Factory of the Future Online

Tomorrow’s factory will be intelligent and fully integrated where engineering and IT will grow together. It will be demonstrated at Hannover Messe which takes place from April 25 to 29.

This year’s official partner country is the United States. US President Barack Obama will be attending the opening ceremony.

The red carpet will be rolled out Monday to Obama and German Chancellor Angela Merkel as they jointly tour the show.

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An interactive infographic takes visitors on a journey through the factory of the future, starting with the latest methods for energy production, moving through product development and automated manufacturing, and ending with the distribution of the finished product.

“Complexity is rising in integrated industry. That’s why we’ve clearly illustrated the trends that will define the future of manufacturing, from the details to the bigger picture,” says Onuora Ogbukagu, spokesman for Hannover Messe.

This is part of the innovative approach to digital events marketing taken by the world’s leading trade fair for industrial technology.

Hannover Messe shows just what that means for industrial firms of all sizes on its new website.

Photo courtesy: Hannover Messe