Turkcell Launches Mobile Wallet Solution in Turkey

RMN Digital | October 4, 2012 | Consumer, Europe, Mobiles, Regions | No Comments

Turkcell (NYSE:TKC, ISE: TCELL), a leading communications and technology company in Turkey has developed a mobile wallet solution, Turkcell Wallet, which offers a single commerce and payment platform.

It enables physical or online shopping by just using the mobile phone number, instead of the credit card. Turkcell Wallet is a SIM based application, working on all mobile phones, says the company.

The transactions can be initiated through the SIM menu on all phones, or with a native application on smartphones, and it supports contactless payment on NFC-enabled phones.

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This service is also available for all Turkcell customers, whether they are bank customers or not. Turkcell makes Turkcell Wallet readily available for 28 million Turkcell subscribers from day one to provide 24/7 mobile transaction experience, according to the company.

“Turkcell Wallet will open the door to a new era in shopping and e-commerce as an inventive commercial platform where all of Turkey’s leading brands and banks will be available,” said Turkcell CEO Sureyya Ciliv.

The announcement was made today, Oct. 4.

In the picture above: Turkcell CEO, Sureyya Ciliv together with Chief New Technology Business Officer Cenk Bayrakdar during Turkcell Wallet launch.